Featured Article from Conferencing

Pexip Partners with MediaPlatfrom to Improve Webcast Capabilities

November 02, 2017

Video conferencing is growing in adoption, as technology continues to make the world a smaller place, enterprises continue to take advantage. Unfortunately, for many large companies, there are limits to technology at hand. So, when attempting to deliver a webcast to a team of thousands, this poses a problem.

This week, MediaPlatform announced a partnership with Pexip to empower streaming of virtual meetings to an unlimited audience. The pairing brings together a prominent webcasting solution with a preeminent provider of video conferencing and collaboration, which put the power of seamlessly scalable video enterprise hands.

"While large enterprise webcasts were traditionally produced only in studios, we're seeing much more interest now in producing webcast content from a much wider array of sources, including video conferencing end-points, virtual meeting rooms, and Skype for Business," observed Mike Newman, MediaPlatform's CEO. "With this partnership, we can provide the organizations the meeting room flexibility and audio-visual fidelity Pexip is renowned for with the scalability and reliability we provide for large audience live webcasts."

A nice perk for MediaPlatfrom clients is the extended reach of Skype for Business across tablet, smartphone or desktop. For Pexip users, they gain access to a slew of new features that include: multimedia content, Q&A and polling. And, are promised exceptional service coming from what the company calls the “industry’s most advanced QoE and QoS monitoring system.”

photo courtesy of Pixabay

"We are excited to announce MediaPlatform as a live webcasting partner. We are focused on partnering with vendors with established track records for excellence across the world's top organizations," said Chris Ford, Pexip VP of Sales for the Americas. "As a recognized leader in enabling the delivery of live executive messaging by leading industry analysts, MediaPlatform brings a rich set of features and services that will assist our enterprise customers scale their corporate communications efforts."

Conferencing technology is something that the enterprise will always put to use, and as innovation steers the ship toward more user-friendly, feature-rich solutions the future is bright for this expanding space.

What conferencing technology is your business using?

Edited by Mandi Nowitz