Featured Article from Conferencing

Conferencing Kingpin ClearOne Nets New Patent

January 09, 2017

We all know that conferencing has gained a lot of ground in recent years, with businesses by the score happily taking advantage of conferencing's ability to offer a way to readily keep in touch with both co-workers and clients without having to engage in a lot of expensive travel. With this new market comes a lot of new opportunity, and businesses eagerly pushing to take advantage. Recently, ClearOne—already a major figure in the market—stepped up its capability with a new patent in the field.

The new patent, titled “Method and Apparatus for Negotiating Video Camera and Display Capabilities,” will one day allow users to automate data stream mapping from video cameras to remote displays when a videoconference is involved. That in turn will make video conferencing overall easier to use, which can be difficult when dealing with multiple data streams together in one layout. Normally, setup can be an arduous process that requires manual setup or, at best, pre-call setup configured by the system installer.

With the new patent, however, the process can be smoothed out significantly, making video conferencing an easier tool to get a handle on. That makes it more accessible and improves the likelihood of new customers turning to ClearOne for conferencing or sticking with ClearOne as current customers. This latest patent joins a portfolio of over 100 such patents—including pending applications—that give ClearOne a leg up in the field.

The kind of patent portfolio that ClearOne has makes it a power in the field, but it's not just patents that make a company successful. Patent trolls aside, only the successful execution of patented technology can really make a company impressive, and the sooner ClearOne can put this latest patent to use in the field, the better the overall effect is for the company. While this is certainly a worthwhile patent to have on hand, it's got to translate into value for the customer before it can really be valuable, and serve as a clear competitive edge and distinction in the market.

The best patents are those that let a company underscore its value as compared to competitors in the field. ClearOne's new patent may well serve that purpose, but it's got to get it out in the field before we can even see how well it works.

Edited by Alicia Young