CRMXchange's Virtual Conferences Achieve 17 Percent Growth Increase in 2012
CRMXchange recently announced that this year the attendance for three of its events - Best Practices conferences on Multi Channel (March), Quality Assurance and Speech Analytics (June) and Workforce Management and Performance Optimization (November), has seen an increase of 17 percent as compared to last year. The company is expecting to introduce a new event in 2013.
In a statement, Sean Murphy, director of Marketing for UTOPY, said that, “As a sponsor, UTOPY has benefitted from the exceptional growth of the CRMXchange Virtual Conferences. Delivering live presentations at the conferences enables us to share our expertise and retain our thought leadership position within the area of contact center best practices. The Virtual Conference platform helps us to inform an international audience about our solutions without anyone incurring travel costs. The ROI we’ve received from sponsoring CRMXchange’s Virtual Conferences has been incredible.”
CRMXchange virtual conferences provide industry professionals with information on best practices and leading technology solutions and trends currently in use by successful customer care professionals across the industry. Because all CRMXchange virtual events are completely interactive, contact center professionals can easily take part in the events.
Sheri Greenhaus, managing partner of CRMXchange, said that, “The ongoing demand for information to increase contact center efficiency and improve the customer experience has driven the growth of the Virtual Conferences to new levels. The constant pressures of non-stop schedules coupled with restrictive travel budgets have made attending on-site events more difficult than ever. Industry professionals know they can rely on our Virtual Conferences to provide cutting-edge information delivered in an accessible online format. They can catch up with any sessions they’ve missed or download product information at their convenience.”
Post-event surveys revealed a substantial increase in popularity of a quality information program such as this which does not include any conference fees or travel costs. The surveys found that 66 percent of the companies which took part in the November Workforce Management and Performance Optimization event had sent multiple participants to the event while a number of other organizations had 10 and more employees register for the event.
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Edited by Brooke Neuman