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TMCNet:  PR News' Storytelling Webinar on December 10 Will Highlight How to Spread a Brand's Message Through Storytelling

[December 06, 2012]

PR News' Storytelling Webinar on December 10 Will Highlight How to Spread a Brand's Message Through Storytelling

Washington, D.C., Dec 06, 2012 ( via COMTEX) -- PR News will hold the Storytelling Webinar, "How to Effectively Spread Your Brand's Message Through Written and Spoken Word," on Monday, December 5 from 1:30 p.m. to 3 p.m. ET. This timely webinar will show communicators how PR and marketing professionals are use storytelling tactics for their companies and clients as an alternative to the standard media pitches and press releases.

At this 90-minute webinar, attendees will learn how to deliver, through words, exactly what consumers want to hear; effectively ensure that tactics used will tell their brand's story in the best possible way; create content that aligns with their storytelling concepts; and effectively use storytelling to make pitches interesting.

For more information on the Storytelling Webinar, visit PR News online at

This timely storytelling webinar will focus on: -Telling your brand's story through social media -Understanding how effective storytelling relates to PR -Unleashing your verbal and written storytelling skills -Researching target keywords to gain better visibility and increase brand exposure on search engines -Bridging the gap between good writing and effective storytelling -Understanding what it is consumers want to hear and how they want it delivered -Spotting opportunities within your organization for storytelling Each PR News webinar registrations includes one year of online access, full access to speaker presentations and a certificate of completion.

To register online, visit

For questions regarding the storytelling webinar, contact PR News Marketing Manager Laura Snitkovskiy at laura(at)accessintel(dot)com. For sponsorship information, contact PR News Senior Vice President & Group Publisher Diane Schwartz at dschwartz(at)accessintel(dot)com.

The PR News family of products also includes the weekly PR News publication, The Digital PR Summit, Media Relations Forum and PR Measurement Conference, PR Webinars and Workshops, PR Guidebooks, Platinum PR Awards, PR People Awards, Nonprofit Awards, 15-to-Watch and more. Visit PR News online at

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