Industry News from Conferencing

TMCNet:  Yellowfin 6.2 to Reveal a Better Way to Consume and Act on BI content

[November 22, 2012]

Yellowfin 6.2 to Reveal a Better Way to Consume and Act on BI content

Nov 22, 2012 ( via COMTEX) -- Register for the official Webinar launch here: The Yellowfin 6.2 Webinar will unveil major additions to Yellowfin's Collaborative BI capabilities, including a fully integrated collaboration and presentation platform for BI. This new feature, and method for BI content - BI user interaction, is set to boost Yellowfin's already infamous reputation for Collaborative BI.

"We don't want to give to much away yet, but this platform is set to change the way the market perceives the purpose of BI, and the way organizations make decisions," said Yellowfin CEO, Glen Rabie. "This development will create a new paradigm in BI and business communication, enabling users to integrate fully interactive data-rich presentations into their natural decision-making processes, to generate an analytics culture, realize BI ROI and drive real fact-based action." Historically, the BI industry has been plagued by notoriously poor success rates, with user adoption reported to be anywhere between eight and 24 percent. Global technology analyst and advisory firm, Gartner, has previously stated that 80 percent of BI projects fail, citing poor communication and collaboration as the primary reasons.

Rable said that Yellowfin's soon-to-be-unveiled mechanism for communicating and sharing BI content would directly address the issues highlighted by Gartner.

"BI has a problem - it doesn't deliver a ROI; not by itself anyway," said Rabie. "BI end-users generate business value and BI ROI when they utilize BI content to make more efficient and effective decisions. But, the tricky part is that most BI users don't want to build reports, no matter how easy it is to do. They just want to use fact-based insight to make better decisions.

"To do that, they need to be able to easily consume, share, interact and collaborate with their data. Yellowfin is about to revolutionize the way that this decision-making process takes place.

"As companies, we spend a lot of time and money working out how to capture information. I think allowing people to connect to and share that knowledge is what good business analytics and information management is all about." Register for the official Webinar launch of Yellowfin 6.2 here: About Yellowfin Yellowfin is a global Business Intelligence (BI) software vendor passionate about making BI easy. Yellowfin is headquartered and developed in Melbourne, Australia, offering a highly intuitive 100 percent Web-based reporting and analytics solution. Founded in 2003 in response to the complexity and costs associated with implementing and using traditional BI tools, Yellowfin is a leader in mobile, collaborative and embeddable BI as well as Location Intelligence and data visualization. For more information, visit What is Business Intelligence software Business Intelligence (BI) refers to a broad range of computer software applications and tools used to report, analyze and present data in a range of formats, to help businesses identify trends and opportunities, and support fundamental decision-making.

For further media information, interviews, images or product demonstration, please contact: Lachlan James, Communications Manager on +61 03 9090 0454, 0431 835 658 or For regular updates and news, follow Yellowfin on Twitter (@YellowfinBI), LinkedIn (Yellowfin Business Intelligence), or email to subscribe to Yellowfin's free e-newsletter.

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